Audi
has decided to invest in building a new plant in Mexico to strengthen
its presence in North America and compete with rivals.
Audi says it will invest $ 1.2 billion to build new factory in Mexico to assemble the next generation of vehicles Q5. Audi's
new plant will be located in the highlands of San José Chiapa, a
municipality located in the state of Puebla east of Mexico City altitude
2.377m compared to sea level.
The
area of the new Audi plant equivalent of about 400 football fields,
including chassis manufacturing sector, assembly, painting, and media. It
is expected that the plant will go into operation in mid-2016, the
average annual capacity of 150,000 vehicles, generating 3,800 direct
jobs and 20,000 total jobs for the entire system.
System diagram of the Audi plant in Mexico
The plant in San José Chiapa is a milestone because it is the Audi plant in its first North American. Rupert
Stadler, Audi's chairman, said: "Through the construction of a new
factory in North America, we are stepping up their presence on a
continent with many important market for us. In this way, we are enhancing international competitiveness and growth strategy pursued by Audi ".
It is known that the strategy set up factories in Mexico have been Audi surveys, studies long. Geographically,
Mexico is located at the bridge between North America and South America
facilitate the supply of products to the American market and the world.
Economic-Political,
Mexico is the emerging market with free trade agreements, tax
incentives, good infrastructure, cheap labor, abundant.
Audi Q5 will be produced at the new plant of Audi
In
addition to plant strategy, Audi is also encouraging vendors to build
this facility in order to form a closed supply chain to help reduce
production costs, general interests and aims to strengthen the development of the Mexican automotive industry.


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