Thus, contrary to previous information, the new brand will be the official English name is not Zinoro Zhi Nuo.
BMW is a strong focus on Chinese market
Zinoro will be positioned under the MINI brand to the popular product and is distributed in most of China. Some sources say, the first model of Zinoro will be based on 3-Series version of the last generation or X1 crossover.
Besides the increase in annual sales for BMW, the German car company Zinoro helps get permission from the Chinese government to build local factories assembled.
BMW and Brilliance have confirmed that they can sell brand vehicles Zinoro in some other countries, including the export to Europe is still under consideration.
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