Thursday, April 4, 2013

Losses, Ford "blame" for the European market


Lỗ nặng, Ford "đỗ lỗi" cho thị trường Châu Âu
- As announced by the U.S. carmakers, the company's net profit was down 57% compared to the same period last year.

Ford Motor Company recently reported its profit in the second quarter decreased 57% from $ 2.4 billion to $ 1 billion.

To account for the profit decline, Ford has said that the cause is due to the strong decline from the European market have affected its entire sales operation.

Ford representative said that, in the European market, the number of car consumption is only about 2/3 of Ford's production capacity here.

In North America, in the first half of 2012, Ford had a profit of up to $ 2 billion, up $ 1.9 billion compared with the same period last year. However, this profit is not offset against the losses in the European market.

Ford's executive vice president said: "We are looking at all areas of its business in Europe in order to ensure for 1 solid future here."

He continued: "It's too early to discuss details of the plan to deal with the situation in Europe, but to make sure that we will not allow this situation to continue."

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