Appearing for the first time at the Detroit show 2013, luxury cars Lincoln MKC Concept promises to become one of the world resources worth ghom at its segment.
The compact luxury crossovers of Lincoln are designed based on the Ford Kuga / Escape platform, MKC bring new fresh face and slender with mesh download thermal unique bird and the wide wheel arches. This will be a direct competitor to the Range Rover Evoque and Audi Q5.Exterior
MKC Concept own size 4.554mm long, 1.933mm wide and 1.605mm high, the same length 2.715mm basis. Vehicles using the la-aluminum 20-inch wheels wrapped in Pirelli tires.
MKC Concept sporty and personalized, next door looks like a broken shells difference. This is the first time this type of door types appear on a Lincoln, according to Dillon Blanski, head of exterior design of the MKC Concept. It gives the car a new image when viewed from either side although objectively observed, this type of door design had previously appeared on the Audi Q7 and Q5. Also Blanski is also used to outline the Ford Fusion, it would not be surprising if one can find similarities between the concept of Lincoln and Ford sedan.
Prominent tailgate with LED backlight pair that runs the width of the rear end. While in front, radiator grilles, the characteristic tail wing of this Lincoln is re-presented in a more modern look and is surrounded on two sides by smooth pair of headlights and fog lamps are located deeper below front bumper. Character lines running along the full length of the car loan Coke bottle image in the the broad glass ceiling also for furniture you MKC Concept a broad sense. And in when MKC Concept can not share the same design and style as the Lincoln C Concept which was introduced at the Detroit show four years ago, but C Concept laid the foundation for MKC, including the idea of inter- relating to the name, platform chassis and urged Lincoln to produce a more compact car.
Furniture
But Lincoln MKC Conceptstill owns the sporty
MKC interior Concept brings a nostalgic image overall. Soo Kang, head of the interior design of the Lincoln MKC Concept with a special move buttons. The surface of the dashboard, doors and seats are leather with logo pattern star of Lincoln. Some more wooden decoration brings an echo of history and luxury that one can fully expect from a luxury brand like Lincoln.
PerformanceAlthough Lincoln did not reveal information relating to the underlying engine ca-po of this concept car, but once it is produced, the more likely MKC will be equipped EcoBoost four-cylinder 2.0 engine that are available on the Ford Escape, with a capacity of 210 hp and maximum torque of 220 lb-ft, so that ability breakthrough little more than a bit compared to the same segment rivals. Ford also holds a complete hybrid technology to replicate to the Lincoln MKC.
Segment
An important part of Lincoln's current strategy is aimed at high-growth regions. The study of this label indicates that the compact multi-purpose vehicle are sold very well, and nearly 60% in 2012, up 200% over the past five years, a rate of up to 11% of total sales new car. The same study confirmed that no brands and models dominate the mainstream segment, and there is still opportunity for Lincoln to assert themselves and locate the buyer's mind.
The average age of the current Lincoln car buyers is 55 with an average income of about $ 100,000 / year. To survive, Lincoln realized that it needs to reduce the average age and increase the income of the customer, or in other words, Lincoln must now focus on subjects who are younger and higher-income more.
Lincoln remained tight-lipped about future plans for with the MKC Concept but the company is looking to increase its presence in the China market in 2014. If all goes according to schedule, Lincoln will produce all-new compact luxury crossover to meet demand in the U.S. and China. Course car "rookie" of Lincoln will face encounter with the "filter core" in this segment as the Audi Q5, BMW X3, Range Rover Evoque and Mercedes-Benz GLK-Class.
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