Before the "battle" at the International Automobile Exhibition Bangkok (Thailand), representatives of Ford Vietnam said Ford EcoSport will be one of the cards to help Ford strategy to boost sales in 2013.
Besides three Ford Ranger, Ford Focus and Ford Fiesta. Ford EcoSport is considered the 4th name in the One Ford campaign in the Southeast Asian market in the future.
Ford EcoSport promises to create fever in Bangkok Motor Show 2013.
Matt Bradley - President Ford in Southeast Asia, said: "The small sport utility vehicles this stylish only help Ford added a new segment in Southeast Asia, but also help the company to establish a new segment for the region. "
Asian market launch for the first time in India in January this year. All-new Ford EcoSport car was leading the small SUV segment with beautiful design, and the ability to secure optimum fuel economy. In addition, this model is equipped with smart technology, such as Ford SYNC connection system, with reasonable price.
EcoSport is produced in the new factory Ford Thailand $ 450 million in Rayong, which is seen as the foundation for further development of Ford in Southeast Asia.
In addition to the introduction of new cars, in this exhibition, Ford Customer also launched a series of new technologies and features is used on Ford: EcoBoost engine, PowerShift six-speed automatic gearbox and interactive program SYNC IP Unit been a success for Ford vehicles.
Bangkok International Motor Show The 34th will take place from 27/3 to 7/4 in the center of the exhibition Impact, Muan Thong Thani (Thailand).
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